THE VISIONARY CEO

Academy

Foundational work to get you out of the day-to-day ...
Leadership development to make sure you stay there.

It's taken a lot of work to get where you are.

You’ve achieved a level of success in your business that others can only dream of, but there’s a voice inside you that’s telling you that you’re capable of more.

You’re committed to scaling your business beyond just you; to create an impact on more people, and to do it in a way that’s profitable, sustainable and equitable.

The Visionary CEO Academy is designed for people like you.

Over a series of six-month terms, the VCA will propel your business forward. The program is designed to give you the specific guidance, skills and support you need to not only grow as a leader, but to get freed up from the day-to-day as you do it.

This not only means you can scale your business; it means you’ll also get more time to do the things you love most, inside the business and out.

How It Works

The Visionary CEO Academy is designed for busy entrepreneurs. The work you’ll be doing isn’t meant to be done “on top of” your day-to-day; instead, it’s a structured way of doing the things you already know need to, in order to scale your business.

Your initial term is 6 months, and you can renew for additional terms beyond that if we all agree it’s a great fit.

Each quarter, you’ll work through a series of trainings and action items designed to upgrade your business’ systems, practices and structures. Along the way, you’ll be supported through one-on-one feedback and private coaching calls.

Meanwhile, regular workshops, masterminds and virtual retreats provide for immersive learning, strengthening relationships with your fellow leaders, and elevating you out of the day-to-day.

An overview of how the program works can be found the diagram below, or you can get all the details in our full program brochure here.

click to enlarge

Who It's For

Our clients are fast-growing entrepreneurs in the online marketing space, providing a mix of online courses, memberships, group programs, and/or done-for-you services. If that sounds like you, then here’s what else we’re looking for:

  • Have an established offer that you already know how to sell & market
  • Get great client results, whether you deliver through services, coaching, training, etc.
  • Be on track to generate $300k-$1.5M+ in the next 12 months*
  • Desire to be seen as a leader by your clients, your team, and your audience as you scale a company that is bigger than just you

More importantly, though, our clients aren’t interested in building “traditional” businesses that work according to systems of patriarchy, racism, sexism, ableism, etc.

So if you agree that Black Lives Matter, love is love, women’s rights are human rights, ability takes many forms, equity (not just diversity and inclusion) is mandatory and that running a vision & values-led business is the only type of business you want to run … then you’ll fit right in.

* This revenue range is a recommendation; it is not strictly required. If you’d like to enroll but are not sure if you qualify, please complete the Pre-Application Assessment.

Meet Our Clients

What starts as your cohort will turn into one of the most valuable professional networks you could build. Your fellow classmates will come from diverse backgrounds, each bringing their unique viewpoint to the table.

The VCA’s program is built upon collaboration, just like your business. This means you’ll find yourself sharing ideas, completing projects, giving presentations with and even learning surprising insights from those who are pursuing this designation with you.

For the duration of your time in the program, you’ll be surrounded by individuals who are hand-picked through a holistic and competitive admissions process to challenge, inspire, and drive you to take your business to the next level.

The VCA's Commitment to Equity

The Visionary CEO Academy is proudly 100% LGBTQ2S+ and 50% Indigenous (Métis) owned.

At the same time, we also recognize the privileges that have been afforded to us. The systems of racism, sexism, cis-genderism, ableism, etc. run deep, and so we are committed to putting our words into action.

That’s why all programs offered by the Visionary CEO Academy are based on an explicitly intersectional, anti-racist worldview. We:

  • Hold firm our responsibility to create and maintain safe space for marginalized groups, including those who are systematically disadvantaged whether because of race, sexuality, gender, ability, or other forms of diversity.
  • Affirm the importance of science-based decision-making, meaning we acknowledge the reality of climate change, support mask mandates, and are pro-vaxx.
  • Acknowledge that we are headquartered on unceded Coast Salish territory, with team members located on the traditional territory of the Kwalikum, Cowlitz, nêhiyaw, Dené, Nakota Isga, Niitsitapi, Anishinaabe, and Haudenosaunee First Nations (among others).
  • Believe that Black, Indigenous and Trans Lives Matter.

Finally, as a sign of our ongoing commitment toward reconciliation, 1% of all revenue collected by the Visionary CEO Academy goes to #PayTheRent in support of the Tillicum Lelum Friendship Center’s programs.

Tuition & Timelines

Tuition for a six-month term at the Visionary CEO Academy is currently $15,000 USD.

This is payable as 6 payments of $2,500 USD; the first is due at enrollment, then $2,500 USD per month for months two through six. 

New clients are admitted into the Academy every quarter. Once admitted, you are enrolled for a six month term; you can choose to renew for more terms (if we agree it’s a great fit). Here are the key dates and deadlines for 2022-23:

Fall 2022 (Begins October 3, 2022)
Apply By: September 9, 2022
Register By: September 16, 2022

Spring 2023 (Begins April 1, 2023)
Apply By: March 3, 2023
Register By: March 10, 2023

Winter 2022 (Begins January 2, 2023)
Apply By: December 9, 2022
Register By: December 16, 2022

Summer 2023 (Begins July 3, 2023)
Apply By: June 9, 2023
Register By: June 16, 2023

Admission Process

The VCA’s admission process is competitive. We deliberately keep our cohorts small to help foster a more personal environment.

Applicants are carefully selected against competitive requirements to ensure that, once in the program, you learn from peers who have demonstrated vision, leadership, and experience.

The admissions process has three steps:

Complete the Pre-Application Assessment

The first step in the enrollment process is a confidential, no-obligation assessment of your eligibility for the Visionary CEO Academy. It takes about 10 minutes to complete, and every assessment is personally reviewed by a VCA team member.

If the assessment reveals that you're not ready yet, we can help you to determine your next steps. If you are, then it's on to step two.

Begin NowStep One

Submit your application and book an interview

After reviewing your pre-application assessment, qualified applicants will receive an email invitation to begin the online application process.

This application includes an online form with 3-4 reflective questions and participation in an interview by video call.

Step Two

Wait for your results and accept your offer

If your application and interview are successful, you will receive a letter of admission to the Visionary CEO Academy.

Then, it's time to accept your offer! Pay your deposit and then get ready to join the class, starting the first Monday of the next quarter.

Step Three

Begin Your Enrollment

Begin your enrollment with a confidential, no-obligation assessment of your eligibility for the Visionary CEO Academy.

Every assessment is personally reviewed by a VCA team member. If you’re qualified, we’ll follow up with application instructions; if not, we’ll give you some recommendations of what to do instead.

FAQs

To be a good fit for the Academy, you should:

  • Have an established offer that you already know how to sell & market
  • Get great client results, whether you deliver through services, coaching, training, etc.
  • Be on track to generate $300k-$1.5M+ in the next 12 months*
  • Desire to be seen as a leader by your clients, your team, and your audience as you scale a company that is bigger than just you

In addition, you should agree that Black Lives Matter, love is love, women’s rights are human rights, ability takes many forms, equity (not just diversity and inclusion) is mandatory and that running a vision & values-led business is the only type of business you want to run.

* This revenue range is a recommendation; it is not strictly required. If you’d like to enroll but are not sure if you qualify, please complete the Pre-Application Assessment.

We’ve designed the Academy as a hybrid experience, where you’ll get the benefit of both private interaction with our team as well as collaboration from your peers. In general, the assessments & coaching calls are private, while the workshops are typically delivered in group settings.

Most clients set aside 3-5 hours per week on Academy material, including completing projects, attending workshops, and participating in coaching. You may also want to include some time for personal reflection and collaboration with your team or your peers in the Academy.

There is one 90-minute implementation workshop per project. Each is held Tuesdays at 10:30am Pacific and are always recorded should you be unable to attend at that time.

We can provide a specific schedule to you upon request (as it varies depending on when you enroll).

We also offer coworking & live coaching sessions on Thursdays at 1:30pm PT. These are optional, but a great opportunity for you to put time on your calendar to get your project work done while we’re there to support you.

Yes. You and up to one member of your team are both invited to the client center, Slack, and workshops. However, the private coaching calls are just for the business owner.

Got questions? We've got answers.